TikTok Shop Product Photos and Videos
TikTok Shop sells in a vertical frame. Start from a product photo, then make a short clip where the product stays recognizable in the first seconds.
A TikTok Shop listing needs a clear product image and, in most markets, a short video. MiniMaxVion builds the stills from your photo, then animates the best frame with a locked camera or a presenter who holds the product and says up to four selling points. Export vertical so the product is not cropped when the video fills the phone.
- Product stills from a photo of the real item
- 9:16 clips with the product held in frame
- A presenter video that speaks a few selling points
- The same product across the image and the video
Make a clear product still
Use White Background Product Photo or Product Background Changer so the item is large and readable at phone size.
Animate one action
Send the still to Image to Video in 9:16. Describe one motion, such as a light sweep or a slow turn, and keep the camera locked.
Add a spoken version
For a person on camera, use Product Presenter Video and limit the script to a few short lines.
What to show in the first seconds
On a phone, the product has to be obvious immediately. Open on the product filling the frame, then one demonstration, then the result. Avoid a long intro, small text, and several products in one clip.
- 9:16 vertical, with the product in the center third
- One product and one action per clip
- Selling points spoken or shown as a few short lines, not a paragraph
- A still of the same product for the listing image
Silent motion or a presenter
Image to Video is the better fit when the product should stay still and only light, liquid, or steam moves. Product Presenter Video is the better fit when a person needs to hold the item and say what it does. Make both from the same photo so the listing image and the video match.
Check the market you sell in
TikTok Shop image and video rules differ by country: background, text on images, video length, and whether a video is required. Confirm the current specs in Seller Center for that market before you upload. Only claim benefits the product actually has.
Not affiliated with TikTok
MiniMaxVion is an independent studio. TikTok and TikTok Shop are trademarks of their respective owners. Listing rules are set by TikTok Shop and can change.
Can AI make a TikTok Shop product video?
Yes. Start from a product photo, then use Image to Video for a silent 9:16 clip or Product Presenter Video for a person who states a few selling points.
What aspect ratio should TikTok Shop videos use?
Use 9:16 so the product stays centered when the video fills a phone screen. Generate in that ratio instead of cropping a landscape clip.
Do I still need product photos?
Yes. The listing image and the video should show the same product. Make the still first, then animate it.
How long should the clip be?
Keep it to one action. Seedance clips in the studio run from a few seconds up to 15 or 30 seconds depending on the model, which covers a shop video.
Are TikTok Shop image rules the same everywhere?
No. Background, text, and video requirements differ by country. Check Seller Center for the market you sell in.
Product presenter clipA person holds the product and states three points
Locked product, moving lightImage to video with the bottle kept still
Short pour clipOne action, vertical-friendly framing
- AI Image to Video
- AI Product Presenter Video
- AI White Background Product Photo
- How to make a product video with AI
Pricing · Text to Image · Image to Video · 中文